Privacy Policy
OVERVIEW
This Privacy Policy describes how MAXIVA CARE LLC ("MaxivaCare," "we," "our," or "us") collects, uses, and discloses your Personal Information when you visit or make a purchase from www.maxivacare.com (the "Site").
By visiting the Site and using our services, you agree to the terms of this Privacy Policy. As MaxivaCare updates or expands its Site or services, this Privacy Policy may change, and the changes are effective upon posting. Please check back frequently for updates as it is your sole responsibility to be aware of changes.
This Site is intended for users who are located in the United States of America and who are at least 18 years of age.
TABLE OF CONTENTS
CONTACT INFORMATION
After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us:
Email: at support@maxivacare.com
Mailing Address:
MAXIVA CARE LLC
233 Broad St 13A
Bridgewater, Massachusetts 02324
United States
INFORMATION WE COLLECT
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as "Personal Information."
Information You Voluntarily Provide to Us
MaxivaCare collects information directly from you in a variety of ways, including:
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The account registration process and administration of your account
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Receiving questions, communications, or feedback you submit via email or online forms
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Your participation in surveys and research
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Requests you submit for customer support and technical assistance
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Newsletter signups and marketing communications preferences
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Product reviews and testimonials
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Social media interactions
Types of Personal Information We Collect:
Device Information
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Purpose: To load the Site accurately for you and to perform analytics on Site usage to optimize our Site
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Source: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels
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Information Collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site
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Shared With: Our processor Shopify
Order Information
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Purpose: To provide products or services to you, fulfill our contract, process your payment information, arrange for shipping, provide you with invoices and/or order confirmations, communicate with you, screen orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services
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Source: Collected from you
-
Information Collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number
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Shared With: Our processors Shopify and fulfillment partners, and payment processors
Customer Support Information
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Purpose: To provide customer support
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Source: Collected from you
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Information Collected: Your name, email address, phone number, order information, and any information you choose to share with us when you contact support
Information We Collect Through Automated Means
Visitor Data: When you use our Site, we collect information related to domain names, the type of browsers used to access the Site, operating system software, browser plug-ins, cookie preferences, search engine keywords, the pages you viewed, amount of time spent on particular pages, terms you use in your searches on our Site, and similar information.
Location Information: When you use the Site, we and our service providers may automatically collect general location information (e.g., IP address, city/state and/or postal code associated with an IP address) from your computer or mobile device. This allows us to provide accurate sales tax information and deliver content customized to your location.
Information We Collect From Social Media and Other Content Platforms
MaxivaCare maintains a presence on various social media platforms. When you "like" or "follow" us on Facebook, Instagram, TikTok, or other social media platforms, we may collect some information about you, including your name, email address, and any comments or content you post that mentions or relates to MaxivaCare.
We also collect your information if you sign up for a promotion and submit information to us through one of our social media accounts.
HOW WE USE YOUR INFORMATION
We use your Personal Information for the following purposes:
General Use
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To verify and administer your account, including processing payments and fulfilling orders
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To communicate with you about MaxivaCare's services, your use of the services, or your inquiries
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To ensure that content from our Site is presented effectively for you and your device
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To allow you to participate in interactive features of our services when you choose to do so
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To keep our Site safe and secure
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To comply with legal obligations
Improve MaxivaCare's Services
MaxivaCare continuously seeks to improve its services. We conduct research to understand the effectiveness of our services, improve our offerings, and better understand the MaxivaCare community. If we publish the results of our research, it will be presented in a de-identified and aggregate form such that individual users cannot be identified.
Customer Service and Support
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To respond to your questions and concerns
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To provide customer support
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To troubleshoot issues
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To improve our customer service processes
Marketing and Promotional Communications
We may use your personal information to communicate with you by email or postal mail about:
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New products and features
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Special offers and promotions
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Educational content about supplements and wellness
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Surveys and research opportunities
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Updates about MaxivaCare
You can opt out of marketing communications at any time by following the unsubscribe link in our emails or contacting us at support@maxivacare.com.
Analysis and Research
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To help us better understand your interests and needs
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To measure or understand the effectiveness of advertising and content
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To deliver and customize relevant advertising and content
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To perform data analytics and business intelligence
Combined Information
For the purposes discussed in this Privacy Policy, we may combine information we collect through the Site with information we receive from other sources, both online and offline, and use such combined information in accordance with this Privacy Policy.
Aggregate/De-Identified Data
We may aggregate and/or de-identify any information collected through the Site so that such information can no longer be linked to you or your device. We may use such Aggregate/De-Identified Information for any purpose, including for research and marketing purposes, and may share such data with third parties, including advertisers, promotional partners, and sponsors.
EMAIL MARKETING
When you provide your email address through our Site, you may receive the following types of emails:
Transactional Emails (Always Sent)
These emails are necessary to provide you with our services and cannot be opted out of:
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Order confirmations
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Shipping notifications
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Account updates and security alerts
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Password reset requests
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Customer service responses
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Important policy or service changes
Marketing Emails (Requires Your Consent)
With your permission, we may send you marketing emails about:
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Product updates and new releases
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Special offers and promotions
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Educational content about supplements and wellness
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Wellness support resources and tips
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Exclusive subscriber benefits
How to Unsubscribe from Marketing Emails
You can unsubscribe from marketing emails at any time by:
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Clicking the "unsubscribe" link at the bottom of any marketing email
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Contacting us at support@maxivacare.com
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Managing your email preferences in your account dashboard at https://maxivacare.com/account
Please allow up to 10 business days to process your unsubscribe request. You will continue to receive transactional emails related to your orders and account even if you unsubscribe from marketing communications.
DATA ANALYTICS AND ADVERTISING
Data Analytics
We use third-party web analytics services (such as Google Analytics) on our Site to collect and analyze usage information through cookies and similar tools. These services help us:
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Understand how customers use the Site
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Engage in auditing, research, and reporting
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Assist with fraud prevention
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Locate the same unique users across multiple browsers or devices
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Provide certain features to you
Google Analytics: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/
You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout
If you receive email from us, we may use certain analytics tools to capture data such as when you open our message or click on links or banners. This data allows us to gauge the effectiveness of our communications and marketing campaigns.
Behavioral Advertising
We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
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We use Google Analytics to help us understand how our customers use the Site
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We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners
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We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies
How Targeted Advertising Works: For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at: https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
Opt Out of Targeted Advertising
You can opt out of targeted advertising by:
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Facebook: https://www.facebook.com/settings/?tab=ads
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Google: https://www.google.com/settings/ads/anonymous
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Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: https://optout.aboutads.info/
Please note that if you exercise these opt-out choices, you will still see advertising when you use the Site, but it will not be tailored to you based on your online behavior over time.
HOW WE SHARE YOUR INFORMATION
We share your Personal Information with service providers and partners to help us provide our services to you. We do not sell your personal information to third parties for their marketing purposes.
E-Commerce Platform
We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy
Manufacturing & Fulfillment Partners
We work with third-party manufacturing and fulfillment partners to produce and ship your orders. These partners receive only the information necessary to fulfill your order, such as your name, shipping address, email address, and product details.
Payment Processors
We use third-party payment processors to handle credit card and payment information securely. We do not store complete credit card information on our servers.
Service Providers and Third-Party Vendors
We provide access to or share your information with select third parties who perform services on our behalf, including:
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Email marketing platforms
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Analytics services
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Customer support tools
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Shipping and logistics providers
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Fraud prevention services
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IT and security services
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Data storage providers
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Auditing and legal services
These service providers are authorized to use your Personal Information only as necessary to provide services to us.
Legal Compliance
We may access, retain, and disclose information we collect if required by law or if reasonably necessary to:
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Comply with a subpoena, court order, or other legal process
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Enforce our Terms of Service, Privacy Policy, or other agreements
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Protect our legal rights or the rights of others
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Prevent fraud, security threats, or illegal activity
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Protect the safety of our users or the public
Business Transfers
As MaxivaCare continues to grow, we may buy, merge, or partner with other companies. In such transactions (such as a merger, acquisition, bankruptcy, dissolution, or sale of assets), your information may be among the assets that are transferred. You will be notified via email and/or a prominent notice on our Site of any change in ownership or use of your Personal Information.
Public Forums and User-Generated Content
Certain features of our Site may allow you to share comments, reviews, or testimonials publicly with other users. Any information you submit through such features is not confidential. For example, if you submit a product review, we may display your review (along with the name provided, if any) on our Site and on third-party websites.
Any information you post openly will be available to the public and potentially accessible through third-party search engines. Please take care when using these features.
Aggregate/De-Identified Information
We may share aggregated or de-identified information that cannot be reasonably used to identify you. This information may be shared with third parties for research, marketing, analytics, or other purposes.
DATA SECURITY
We implement reasonable and appropriate security measures consistent with industry standards to protect your personal information from unauthorized access, use, or disclosure. Our security practices include:
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Secure Transmission: We use secure socket layer (SSL) encryption technology to protect data transmitted between your browser and our Site
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Access Controls: We restrict access to personal information to employees, contractors, and agents who need to know that information to provide services to you
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Security Assessments: We regularly review and update our security practices
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Secure Storage: We use secure servers and data storage practices
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Payment Security: We use PCI-compliant payment processors and do not store complete credit card information
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.
Your Responsibility: You are responsible for maintaining the confidentiality of your account credentials. Do not share your password with anyone. If you have reason to believe your account has been compromised, please contact us immediately at support@maxivacare.com.
THIRD-PARTY LINKS AND CONTENT
Our Site may contain links to third-party websites or content. MaxivaCare is not responsible for the privacy practices or content of such third-party sites. Linked websites may contain links to websites maintained by third parties. Such links are provided for your convenience and reference only.
We do not operate or control in any respect any information, software, products, or services available on such third-party websites. The inclusion of a link to a website does not imply any endorsement of the services or the site, its contents, or its sponsoring organization.
We encourage you to read the privacy policies of any third-party sites you visit.
COOKIES
A cookie is a small amount of information that's downloaded to your computer or device when you visit our Site. We use cookies to make your browsing experience better by allowing the Site to remember your actions and preferences (such as login and region selection). This means you don't have to re-enter this information each time you return to the Site or browse from one page to another.
Cookies also provide information on how people use the Site, for instance whether it's their first time visiting or if they are a frequent visitor.
We use the following cookies to optimize your experience on our Site and to provide our services:
Cookies Necessary for the Functioning of the Store
|
Name |
Function |
Duration |
|
_ab |
Used in connection with access to admin |
2y |
|
_secure_session_id |
Used in connection with navigation through a storefront |
24h |
|
_shopify_country |
Used in connection with checkout |
session |
|
_shopify_m |
Used for managing customer privacy settings |
1y |
|
_shopify_tm |
Used for managing customer privacy settings |
30min |
|
_shopify_tw |
Used for managing customer privacy settings |
2w |
|
_storefront_u |
Used to facilitate updating customer account information |
1min |
|
_tracking_consent |
Tracking preferences |
1y |
|
c |
Used in connection with checkout |
1y |
|
cart |
Used in connection with shopping cart |
2w |
|
cart_currency |
Used in connection with shopping cart |
2w |
|
cart_sig |
Used in connection with checkout |
2w |
|
cart_ts |
Used in connection with checkout |
2w |
|
cart_ver |
Used in connection with shopping cart |
2w |
|
checkout |
Used in connection with checkout |
4w |
|
checkout_token |
Used in connection with checkout |
1y |
|
dynamic_checkout_shown_on_cart |
Used in connection with checkout |
30min |
|
hide_shopify_pay_for_checkout |
Used in connection with checkout |
session |
|
keep_alive |
Used in connection with buyer localization |
2w |
|
master_device_id |
Used in connection with merchant login |
2y |
|
previous_step |
Used in connection with checkout |
1y |
|
remember_me |
Used in connection with checkout |
1y |
|
secure_customer_sig |
Used in connection with customer login |
20y |
|
shopify_pay |
Used in connection with checkout |
1y |
|
shopify_pay_redirect |
Used in connection with checkout |
30min, 3w or 1y depending on value |
|
storefront_digest |
Used in connection with customer login |
2y |
|
tracked_start_checkout |
Used in connection with checkout |
1y |
|
checkout_one_experiment |
Used in connection with checkout |
session |
|
checkout_session_lookup |
Used in connection with checkout |
3w |
|
checkout_session_token_<<token>> |
Used in connection with checkout |
3w |
|
identity-state |
Used in connection with customer authentication |
24h |
|
identity-state-<<token>> |
Used in connection with customer authentication |
24h |
|
identity_customer_account_number |
Used in connection with customer authentication |
12w |
Reporting and Analytics
|
Name |
Function |
Duration |
|
_landing_page |
Track landing pages |
2w |
|
_orig_referrer |
Track landing pages |
2w |
|
_s |
Shopify analytics |
30min |
|
_shopify_d |
Shopify analytics |
session |
|
_shopify_s |
Shopify analytics |
30min |
|
_shopify_sa_p |
Shopify analytics relating to marketing & referrals |
30min |
|
_shopify_sa_t |
Shopify analytics relating to marketing & referrals |
30min |
|
_shopify_y |
Shopify analytics |
1y |
|
_y |
Shopify analytics |
1y |
|
_shopify_evids |
Shopify analytics |
session |
|
_shopify_ga |
Shopify and Google Analytics |
session |
|
customer_auth_provider |
Shopify analytics |
session |
|
customer_auth_session_created_at |
Shopify analytics |
session |
Cookie Duration Types
The length of time that a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie:
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Session cookies: Last until you stop browsing
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Persistent cookies: Last until they expire or are deleted
Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
Managing Cookies
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our Site may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu.
For more information on how to modify your browser settings or how to block, manage, or filter cookies, you can find instructions in your browser's help file or through sites such as: www.allaboutcookies.org
Important: Blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the "Data Analytics and Advertising" section above.
DO NOT TRACK
Some web browsers have a "Do Not Track" (DNT) feature that lets you tell websites you visit that you do not want to have your online activity tracked.
We do not currently respond to DNT signals or similar mechanisms transmitted by web browsers. However, you can control cookies and tracking through your browser settings and the opt-out methods described in this Privacy Policy under "Data Analytics and Advertising."
For more information about Do Not Track, visit: https://www.allaboutdnt.com
INTERNATIONAL USERS
Our Site and services are operated from the United States and are intended for users located in the United States. If you are accessing our Site from outside the United States, please be aware that:
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Your information will be transferred to, stored, and processed in the United States
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U.S. data protection laws may differ from those in your country
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By using our Site, you consent to the transfer of your information to the United States
This Privacy Policy is governed by U.S. law and practices, including the laws of the Commonwealth of Massachusetts. We apply the applicable laws of the United States in place of data protections under your home country's law.
If you are located outside the United States and have questions about how we handle your information, please contact us at support@maxivacare.com.
CHILDREN'S PRIVACY
The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children under 18 years of age.
If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at support@maxivacare.com. If we become aware that we have collected Personal Information from a child under age 18, we will take steps to delete such information from our files as quickly as possible.
YOUR RIGHTS - GDPR
If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR).
Your Rights Include:
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Right to Access: You have the right to access the Personal Information we hold about you
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Right to Portability: You have the right to receive your Personal Information in a structured, commonly used format and to port it to a new service
-
Right to Correction: You have the right to ask that your Personal Information be corrected, updated, or completed
-
Right to Erasure: You have the right to ask that your Personal Information be erased
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Right to Restrict Processing: You have the right to request that we restrict the processing of your Personal Information
-
Right to Object: You have the right to object to our processing of your Personal Information
How to Exercise Your Rights
If you would like to exercise these rights, please contact us at support@maxivacare.com or by mail at:
MAXIVA CARE LLC
233 Broad St 13A
Bridgewater, Massachusetts 02324
United States
Data Transfers
Your Personal Information will be initially processed in the United States. For more information on how data transfers comply with the GDPR, see Shopify's GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR
Lawful Basis for Processing
Pursuant to the GDPR, if you are a resident of the EEA, we process your personal information under the following lawful bases:
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Your consent
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The performance of the contract between you and MaxivaCare
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Compliance with our legal obligations
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To protect your vital interests
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To perform a task carried out in the public interest
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For our legitimate interests, which do not override your fundamental rights and freedoms
YOUR RIGHTS - CCPA
If you are a resident of California, you have certain rights under the California Consumer Privacy Act (CCPA).
Your Rights Include:
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Right to Know: You have the right to request information about the categories and specific pieces of Personal Information we have collected about you, as well as the categories of sources from which such information is collected, the purpose for collecting such information, and the categories of third parties with whom we share such information
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Right to Delete: You have the right to request the deletion of your Personal Information, subject to certain exceptions
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Right to Opt-Out: You have the right to opt out of the "sale" of your Personal Information. We do not sell your Personal Information
-
Right to Non-Discrimination: You have the right not to be discriminated against for exercising any of these rights
How to Exercise Your Rights
If you would like to exercise these rights, please contact us at support@maxivacare.com or by mail at:
MAXIVA CARE LLC
233 Broad St 13A
Bridgewater, Massachusetts 02324
United States
If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above with written authorization from you.
Verification Process
To protect your privacy, we will take steps to verify your identity before fulfilling your request. We may ask you to provide:
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Your email address
-
Your order number
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Other information to verify your identity
AUTOMATIC DECISION-MAKING
If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.
We do NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.
Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you. Services that include elements of automated decision-making include:
-
Temporary blacklist of IP addresses associated with repeated failed transactions (persists for a small number of hours)
-
Temporary blacklist of credit cards associated with blacklisted IP addresses (persists for a small number of days)
DATA RETENTION
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.
We retain Personal Information for as long as necessary to:
-
Provide you with our services
-
Comply with legal obligations
-
Resolve disputes
-
Enforce our agreements
For more information on your right of erasure, please see the "Your Rights" sections above.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons.
When we make changes, we will:
-
Update the "Last Updated" date at the top of this Privacy Policy
-
Post the updated Privacy Policy on this page
-
For material changes, provide notice via email or a prominent notice on our Site
Your continued use of the Site following the posting of changes constitutes your acceptance of such changes. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
COMPLAINTS
If you would like to make a complaint about our privacy practices, please contact us by email at support@maxivacare.com or by mail at:
MAXIVA CARE LLC
233 Broad St 13A
Bridgewater, Massachusetts 02324
United States
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority:
-
EEA Residents: You can contact your local data protection authority
-
California Residents: You can contact the California Attorney General's Office
We will respond to all complaints within a reasonable timeframe.
CONTACT US
If you have questions about this Privacy Policy or MaxivaCare's privacy practices, please contact us at:
Email: support@maxivacare.com
Mailing Address:
MAXIVA CARE LLC
233 Broad St 13A
Bridgewater, Massachusetts 02324
United States
Last Updated: January 2026
© MAXIVA CARE LLC. All Rights Reserved